Sly, stickied, bottom banner

a16z launched its new content arm this week, Future.

A team member shared Lenny Rachitsky’s article and the sly, simple, stickied bottom banner caught my eye.

It’s a simple addition that keeps you browsing content. Much like the site itself, the goal of the sly, stickied, bottom banner is to blend in order to keep the user focused on the content of the site, not the site design itself.