The Action Priority Matrix
Prioritize high-impact, low-effort tasks; undertake major impactful projects; eliminate unproductive work.
Influencer Marketing in 2024
If Influencers aren't a part of your 2024 Marketing Plan, you're doing something wrong, whether you're B2B, B2C, B2B2C, or selling ice cream from a truck.
The market will decide
It doesn't matter who thinks they're right. Often, there is no "right" or "wrong." There are options, and it's left up to the market to decide.
Great startup descriptions
These are some of my favorite single-sentence startup descriptions lately.
Complaints precede product-market fit
Counterintuitive startup insight: complaints are a leading indicator of product-market fit.
Commuting post-Covid
Whitecollar workers gained time, money, and freedom while shedding daily stress.
Care fanatically about users
“You have to care fanatically about these people... these people as people, and these people as in the roles they are doing.”
How to name your startup: The See, Say, SEO Rule
Maybe my most controversial startup opinion is that your company name doesn't matter.
Atlanta startup fundraising in October 2023
Big month for startup fundraising in Atlanta, including two Atlanta Tech Village companies.
Peter Attia’s list of daily supplements
What supplements does Peter Attia take? We finally have an answer.
Drip drip drip
I haven't been at Inbox 0 since 1999, but I open every envelope that hits my mailbox.
Seth Godin on what marketing is and isn’t
“Most people don't understand marketing at all. They think marketing is hustle, or hype, or control, or stealing people's attention. It is none of those things.”
Notes
📕 Highlights and thoughts from articles and books.
✏️ Thoughts, maxims, and others’ insights.
🎙 Interesting moments from (mostly) business, startups, and technology podcasts.